The research agency for agencies.

Project design consultancy, questionnaire design and assistance, scripting and hosting, data delivery, analysis, panel and omnibus. Aurora offers it all.

Aurora is the trusted online quantitative research partner to marketing and market research professionals.

Our set up allows us to offer you a more complete, more responsive, more flexible and more expert service. A highly skilled researcher will be carry out all stages of your project, from taking your brief, advising on your questionnaire, scripting your survey and selecting your sample through to running your fieldwork and delivering results in the way you need them.

Our researchers can also directly access our carefully managed in-house online panel of UK consumers to make sure every survey sample is properly representative of the audience you are looking for.

We work with all types of agencies - including research, marketing, advertising, media and PR agencies - and we understand what makes a good online research study: we’ve been running them for 10 years.

We like working with agencies and agencies like working with us. Here are some examples of some of the recent work we have done with agencies:

bullet point   Brief:
Run an advertising awareness and effectiveness study for a top 10 media agency.
    What Aurora did:
We provided advice on questionnaire design, scripted and hosted the online survey, incorporated TV adverts and digital banner ads in-situ and then utilised our in-house panel of UK consumers to provide an accurately targeted sample.
Results were provided as full and clean data in SPSS for the client to analyse.
    Client Feedback:
The team at Aurora listen to our needs and advise and adapt accordingly. They are all very responsive and work hard to ensure things are done to a good quality. I value the input and team work I get when working with Aurora over other agencies, and knowing that the team strive to ensure everything is done to the best possible level” - Consumer Insights Manager

bullet point   Brief:
Online concept testing research for a new service offering, on behalf of a strategic marketing consultancy.
    What Aurora did:
Using our extensive concept testing/npd experience we designed the questionnaire for the client, ensuring it fully covered all research objectives. We advised on who the survey should target and we sourced sample. We then scripted the survey and managed fieldwork, with regular checks to ensure data quality. Aurora provided insightful results via a charted PowerPoint report.
    Client Feedback:
Incredibly responsive, with a strong ‘can do’ attitude. Nothing seems to be an insurmountable problem, the answer is nearly always yes, or an alternative positive suggestion” – Director

bullet point   Brief:
Provide sample-only access to Aurora’s in-house consumer panel for a top 100 market research agency.
    What Aurora did:
We advised on the best sampling approach to meet objectives and to ensure that the survey reached the correct audience (in this case, main current account holders at certain banks). Sample was sourced with the same attention to detail that we give when selecting panel sample for our own projects. The client was delighted with the quality of data, speed of delivery and competitive costs. We are now the preferred sample provider in the UK for this client.
    Client Feedback:
Aurora’s full service background clearly shows in the accuracy of their feasibility assessments and understanding of sample targets. Our contacts at Aurora are very personable and pleasant to deal with and we are very happy with their service” - Director of Operations

 


Why not get in touch and let's have a chat about one of the many ways Aurora can help your Business.








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